Ceylon Tea

Tea is the most popular beverage in the world after water due to many reasons. She provides stimulation (Alkaloids) and relaxation (L-theanine) at the same time while donating priceless health benefits and a great deal of refreshment. Even people who deal with this wonderful beverage are really nice and warm hearted. By proving this, Lumbini Tea which is known to be the World’s Most Awarded Tea Factory held their 12th annual blood donation campaign on 25th August 2019.

As Lumbini Tea Valley’s official Face Book page had reported, The founder of this reputed tea firm – Mr. Dayapala Jayawardena, the Managing Director of the company – Chaminda Jayawardena and the team organized one of the largest Blood Donation Campaigns in the Southern Sri Lanka, This great charity event was organized by the CUH Charity Foundation an arm of Lumbini Tea Valley.

The campaign was inspired by one of Chaminda Jayawardena’s personal incidents, the blood donation camp was first held in 2008 with 150 donors participating at the estate.

With the great assistance and supervision by the founder Mr. Dayapala Jayawardena and with the participation of various tea-loving personnel as well as estate employees at the firm, this gathering has collected more than 6500 pints of blood throughout the past 12 years.

The CUH Charity Foundation was formed by Mr. Chaminda Jayawardena, Mr. Harris Uddika Mahadiulwewa, Utako Yamada and Kosala Samarajiwa at the Lumbini Tea Valley in the year 2016, with the hope of funding, enhancing and bringing many more charity activities for the tea community including this generous event by gathering the tea-loving personnel under one roof.

With more than 800 participants this year, the organizers managed to donate blood for innocent children this year.

I would like to take this opportunity to wish All The Very Best to This Ethical Business ! Trust you all will also join with me.

More About Lumbini Tea: https://lumbiniteavalley.com/

View More Latest Tea News + Articles: https://www.teawithnipun.com/

References

1.Lumbini Tea’s Official Website: https://lumbiniteavalley.com/

2.Image Source: https://www.teasource.com/blogs/beyond-the-leaf/64232387-white-tea-food-fight-food-fight

3.More Information: https://www.facebook.com/lumbiniteaceylon/

Ceylon Tea coming from the resplendent island nation, Sri Lanka is recognized for her well balanced tasting profile by tea connoisseurs all over the globe. Sri Lanka Tea Board (SLTB) is the government body which is responsible for international promotion of Pure Ceylon Tea. I reported about the Memorandum of Understanding (MOU) signed between Sri Lanka Tea Board and Lotte group of company in Korea on 16th of August. This news is about another MOU signed by tea board of Sri Lanka with Myung Won Cultural Foundation at the Myung Won World Tea Expo in Seoul, South Korea. Chairman of the Lanka Tea Board Mr Lucille Wijewardena signed the agreement with the Chairperson of the Myung Won Cultural Foundation Ms Kim Euijung.

The Myung Won Cultural Foundation carries on the legacy of the pioneer of Korean tea, Myung Won Kim Mi Hee. The foundation is recognized as the head family of the Korean traditional tea ceremony. So this MOU will certainly assist Ceylon tea to be more popular in the Republic of South Korea !

Uniqueness of Ceylon Tea

a. According to a claim made by the International Standard Organization (ISO), This special tea is the Cleanest Tea origin in the world considering pesticide residues. Sri Lankan authorities have imposed strict regulations on agro-chemical usage in order to meet Maximum Residue Limits (MRLs) of European Union (EU) and Japan.

b. United Nations Global Compact (UNGC) has also recognized Sri Lankan Tea as the First Ozone friendly / Ethical Tea Origin in the world. View more details on Ozone Friendly story via URL:

Ozone Friendly Pure Ceylon Tea

c. Even though Sri Lanka is a small Island which is also know as “The Pearl of Indian Ocean”, “Asia’s Sweet Heart” and “The Wonder of Asia”, the diversity (Regional difference) of Ceylon Tea is quite amazing. One would enjoy a light, fragrant Nuwara-Eliya Tea from the highest mountain peak with Citrus notes while another is enjoying a strong, full bodied Ruhuna Tea from Ruhuna region situated in the down south. More details on regional diversity will be discussed desperately.

d. Sensory-wise, Ceylon Tea has got a well-balanced taste with ideal strength, flavor and aroma for a perfect cup of tea.

e. Although hand shears and mechanical tea harvesters are used pluck at very few tea fields, Sri Lankan tea is plucked exclusively by human hand.

Hope you would love to deserve above benefits. All you need to do is to fetch some Ceylon Tea from the nearest store / tea shop / super market and prepare a steaming pot of tea to enjoy with your loving ones.

View More Latest Tea News + Articles: https://www.teawithnipun.com/

References

1.Original Post: http://www.srilankateaboard.lk/index.php/component/k2/item/193-a-memorandum-of-understanding-was-signed-between-the-tea-board-of-srilanka-and-myung-won-cultural-foundation

2. Myung Won Cultural Foundation Official Website: http://www.myungwon.org/main_e/

Ceylon Tea coming from the resplendent island nation, Sri Lanka is recognized for her well balanced tasting profile by tea connoisseurs all over the globe. Sri Lanka Tea Board (SLTB) is the government body which is responsible for international promotion of Pure Ceylon Tea. On 10th Aug, I reported about the Korean tea importers meeting with Sri Lanka tea board chairman. Further to that, as Sri Lanka tea board had reported, SLTB chairman & Lotte chairman signed a MoU to hand over the domain name www.ceylontea.com to SLTB at lotte Head Office Seoul, South Korea on 09th August 2019 at no cost. This MoU is an important milestone which the SLTB achieved recently prior to this domain name was fully owned by the multinational giant Lotte Group of companies in South Korea.

The financial value of a vital domain such as this is immeasurable in today’s business atmosphere and also for mother Sri Lanka famous who owns the National Brand “Ceylon Tea”. In order to appreciate this socially responsible initiative of donating the domain to the SLTB by the Lotte Group; Mr. Lucille Wijewardhane (Chairman) and Hiran Wijesinghe(Assistant Director IT) arrived South Korea and accepted the ownership & sign the MoU.

Uniqueness of Ceylon Tea

a. According to a claim made by the International Standard Organization (ISO), This special tea is the Cleanest Tea origin in the world considering pesticide residues. Sri Lankan authorities have imposed strict regulations on agro-chemical usage in order to meet Maximum Residue Limits (MRLs) of European Union (EU) and Japan.

b. United Nations Global Compact (UNGC) has also recognized Sri Lankan Tea as the First Ozone friendly / Ethical Tea Origin in the world. View more details on Ozone Friendly story via URL:

Ozone Friendly Pure Ceylon Tea

c. Even though Sri Lanka is a small Island which is also know as “The Pearl of Indian Ocean”, “Asia’s Sweet Heart” and “The Wonder of Asia”, the diversity (Regional difference) of Ceylon Tea is quite amazing. One would enjoy a light, fragrant Nuwara-Eliya Tea from the highest mountain peak with Citrus notes while another is enjoying a strong, full bodied Ruhuna Tea from Ruhuna region situated in the down south. More details on regional diversity will be discussed desperately.

d. Sensory-wise, Ceylon Tea has got a well-balanced taste with ideal strength, flavor and aroma for a perfect cup of tea.

e. Although hand shears and mechanical tea harvesters are used pluck at very few tea fields, Sri Lankan tea is plucked exclusively by human hand.

Hope you would love to deserve above benefits. All you need to do is to fetch some Ceylon Tea from the nearest store / tea shop / super market and prepare a steaming pot of tea to enjoy with your loving ones.

View More Latest Tea News + Articles: https://www.teawithnipun.com/

References

1.Original Post: http://www.srilankateaboard.lk/index.php/component/k2/item/192-obtaining-the-ownership-of-the-domain-name-www-ceylontea-com-from-lotte-goup-of-companies-from-seoul-south-korea

Ceylon Tea coming from the resplendent island nation, Sri Lanka is recognized for her well balanced tasting profile by tea connoisseurs all over the globe. Sri Lanka Tea Board is the government body which is responsible for international promotion of Pure Ceylon Tea. This reputed government body participated MIFB 2019 Trade Exhibition which was held for the 20th time in Kuala Lumpur Convention Centre (KLCC), Malaysia, from 26^th to 28^th June 2019. 

Sri Lanka Tea Board was organizing a group stand occupying three booths (27 sq m). MIFB is the largest Food and Beverage Focused Trade event which offers a platform for businesses from the industry to exhibit products and services at an international level. MIFB 2019 worked in line to grow Malaysia’s trade, by bringing in F&B providers, industrial experts, innovators to offer a plethora of products and services under one roof.

Specialty of Ceylon Tea (Appeared on http://www.teawithnipun.com/2018/11/07/specialty-of-finest-pure-ceylon-tea/)

a. According to a claim made by the International Standard Organization (ISO), This special tea is the Cleanest Tea origin in the world considering pesticide residues. Sri Lankan authorities have imposed strict regulations on agro-chemical usage in order to meet Maximum Residue Limits (MRLs) of European Union (EU) and Japan.

b. United Nations Global Compact (UNGC) has also recognized Sri Lankan Tea as the First Ozone friendly / Ethical Tea Origin in the world. View more details on Ozone Friendly story via URL:

Ozone Friendly Pure Ceylon Tea

c. Even though Sri Lanka is a small Island which is also know as “The Pearl of Indian Ocean”, “Asia’s Sweet Heart” and “The Wonder of Asia”, the diversity (Regional difference) of Ceylon Tea is quite amazing. One would enjoy a light, fragrant Nuwara-Eliya Tea from the highest mountain peak with Citrus notes while another is enjoying a strong, full bodied Ruhuna Tea from Ruhuna region situated in the down south.

d. Sensory-wise, Ceylon Tea has got a well-balanced taste with ideal strength, flavor and aroma for a perfect cup of tea.

e. Although hand shears and mechanical tea harvesters are used pluck at very few tea fields, Sri Lankan tea is plucked exclusively by human hand.

View More Latest Tea News + Articles: http://www.teawithnipun.com/

References

1.Original Post:  http://www.srilankateaboard.lk/index.php/component/k2/item/189-mifb-2019-international-trade-fair-in-malaysia-from-26th-to-28th-june-2019

2.About MIFB:  https://mifb.com.my/

Ceylon Tea produced in the resplendent island nation Sri Lanka is recognized for her well balanced tasting profile all over the globe. Tea is the 4th largest GDP contributor of this pretty island nation following expatriates, Apparel and tourism. Ten percent of Sri Lankan population is involved directly or indirectly in tea industry. So tea plays a vital role in Sri Lankan economy. By the way, Sri Lanka Tea Board has initiated a global promotion campaign for Ceylon Tea with the assistance of government.

As Sri Lanka Tea Board had reported, The much awaited Ceylon Tea Global Campaign is finally due to initiate in September 2019 from the Russian Federation. During the First Round, the other nations scheduled to commence the program are Ukraine and Germany in October as well as China & Japan in November during the current year. The balance 07 countries (Saudi Arabia, Iran, Turkey, UAE, USA, Chile and Australia) will be covered during year 2020. This is a Rs.4.5 billion (roughly USD 25 million) worth campaign targeting key & emerging markets for Ceylon Tea. The dedicated website for the upcoming Global Campaign was mounted at the Industry Forum by Hon Navin Dissanayake, Minister of Plantation Industries and the link is: www.pureceylontea.com

In March 2018, Sri Lanka Tea Board signed an agreement with Dentsu Grant to promote Sri Lankan Tea across 12 markets. The campaign is expected to create awareness of the Ceylon Tea brand, particularly among the younger generation and to differentiate the authentic Ceylon Tea product, which would help Ceylon Tea reposition itself as a top brand, among quality tea drinkers.

Uniqueness of Ceylon Tea

According to a claim made by the ISO, Ceylon Tea is the Cleanest Tea origin in the world considering pesticide residues. United Nations Global Compact (UNGC) has also recognized Ceylon Tea as the First Ozone friendly / Ethical Tea Origin in the world. Even though Sri Lanka is a small Island, the diversity (Regional difference) of Ceylon Tea is quite amazing. One would enjoy a light, fragrant Nuwara-Eliya Tea from the highest mountain peak with Citrus notes while another is enjoying a strong, full bodied Ruhuna Tea from down south. Sensory-wise, Ceylon Tea has got a well-balanced taste with ideal strength, flavor and aroma.

View More Latest Tea News + Articles: https://www.teawithnipun.com/

References

1.Original Post: http://www.srilankateaboard.lk/index.php/component/k2/item/185-seminar-on-global-campaign-for-ceylon-tea-for-the-industry-stakeholders-was-held-at-bmich-on-the-7th-may-2019

2.More Information: http://www.dailymirror.lk/article/Sri-Lanka-set-to-launch-global-tea-promotional-campaign-in-Russia-in-February-159281.html

Ceylon Tea coming from the resplendent island nation Sri Lanka is recognized as one of the finest tasting teas in the world thanks to her well balanced tasting profile (Depth, flavor and strength). As we all know, Colombo is the commercial capital in Sri Lanka. Nuwara-Eliya is also a main Sri Lankan city surrounded by many lush green tea plantations. The city is located 1868 meters above mean sea level. So this wonderful city is recognized as “The Capital of Ceylon Tea”. Nuwara Eliya traditionally dubbed as “Little England” due to her British atmosphere during the golden old days has always been popular as the “ Capital of Ceylon Tea” for the world renowned Ceylon Tea. On 08th of March 2019, I first reported on upcoming Tea Board office in Nuwara-Eliya.

As Sri Lanka Tea Board had reported, This regional office was ceremonially inaugurated on 27^th May 2019 at No. 10, Nanu-Oya Road, Kelegala, Nuwara Eliya. by Hon. Naveen Dissanayake, Minister of Plantation Industry. Mr.J.A.Ranjith secretary to Ministry of Plantation Industry and Mr.Lucil Wijewardena – Chairman Sri Lanka Tea Board were the guests of honour along with the Board of Directors. The Stake holders of the tea industry and Director General Mr.Anura Siriwardena, Senior management as well as the staff member of the Tea Board participated the great event.

This is the very first time that Sri Lanka Tea Board created a concept of a “One –stop-shop” location where a regional office to handle the regulatory work, development activities and the establishment of a sales centre to promote retail packs of Tea Board & the private sector. So “Ceylon Tea Capital” has really been blessed with a Tea Board Office, hasn’t it ?

About Sri Lanka Tea Board

Vision
Positioning “Ceylon Tea” as the most preferred beverage in the global market. 

Mission
Committed to sustainable development and promotion of the Sri Lanka tea industry,satisfying the needs of the stakeholders. 

Activities:
Sri Lanka Tea Board is the apex government body responsible for development and promotion of tea industry in Sri Lanka. 

Organization
Head Office – Chairman/Director General Tel: 0094-11-2508991 Fax: 0094-11-2589132 
Activities: 
Resposible for overall planning,direction,co-ordination and supervision of activities of the Board as defined in the Sri Lanka Tea Board Law No.14 of 1975,Tea Control Act No.51 of 1957 & Tea (Tax & Control of Exports)Act No.16 of 1959. 

Tea Commissioners’ Division
Activities: 
Regulatory functions in respect of tea cultivation,manufacture,adaptation of quality standards,operation of tea factories,green leaf suppliers,factory development etc. 
The regulatory functions are carried out through seven regional offices located in Galle,Matara,Matugama,Gampola,Hatton,Bandarawela & Ratnapura. 

Tea Exports Section
Activities: 
All regulatory functions connected with disposal of made tea,warehousing,packing,exportation& importation of tea. The registration of Tea Trade Members,tea brands,authorization of export/import/re-export & monitoring of minimum quality standard of ISO 3720 at point of pre-auction and pre-shipment etc. 

Tea Tasting Unit
Responsible for examination of quality of tea in respect of ISO 3720 minimum quality standard & reference standard of Lion Logo identified tea brands & examination of other origin teas imported into Sri Lanka through an independent expert panel of Tea Tasters prior to sale/import & export of Ceylon Tea. 

Tea Promotion Division
Promotion of Ceylon Tea locally & internationally. Media advertising,participation at international Food & Beverage Fairs,Brand Promotion Schemes,Generic Promotion with the assitance of overseas Tea Promotion Officers & Commercial Officers attached to Sri Lanka Missions abroad. Liaison with International Tea Councils & Tea Associations,Intergovernmental Group on Tea of FAO etc. Providing tea market information,local tea promotion & registration of Ceylon Tea Lion Logo mark & Geographical Indications of Ceylon Tea and seven Agro-climatic regions of Sri Lanka.  

Analytical Laboratory
Resposible for testing & issuing of certificates for tea on ISO 3720 minimum quality standard,Chemical,Pesticide & Microbiological quality parameters. 

Statistics & Information Technology Unit
Collection,analysis & dissemination of statistical information related to tea land extent,number of tea factories,tea Production,exports,imports,re-exports,tea auction prices & global tea market information. Publishing of monthly and annual statistical bulletins and overseeing the automated system of the organization. 

Library
A significant collection of tea related literature is available at the library. 

Tea Sales Centre
Flag bearer,SLTB range of tea packs & selected private sector tea brands are sold at the Tea Sales Counter of Sri Lanka Tea Board. 

Ceylon Tea Museum
Established in 1998,Ceylon Tea Museum located in Kandy projects the proud history of tea industry in Sri Lanka & its contribution to the Sri Lankan economy. 

More About Sri Lanka Tea Board: http://www.pureceylontea.com/

View More Latest Tea New + Articles: http://www.teawithnipun.com/

References

1.Original Post: http://www.srilankateaboard.lk/index.php/component/k2/item/187-sri-lanka-tea-board-new-regional-office-in-nuwara-eliya-was-ceremonially-inaugurated-on-27th-may-2019